Monthly Archives: June 2022


The Value of Technology & Relationships in Field Service Management (Ep. 5)

How much do you know about technology in the field service management industry? 

How much do you care about human connection and maintaining relationships as a field service management professional?

In this episode, Michael Israel interviews David Nour, the CEO of The Nour Group. David highlights his career in field service management while unveiling everything you need to know about technology and the importance of nurturing relationships as a field service management expert. 

David discusses: 

  • The importance of strategic relationships 
  • Relationship economics and its benefits to business leaders
  • The pros and cons of technology in the field service management arena
  • Ways to get people and businesses to buy into change
  • The role his books have played in his career 
  • Wisdom words for business leaders
  • And more!


Connect with Michael Israel: 

Connect with David Nour: 

About our Guest: 

A senior leadership/board advisor, educator, executive coach, and bestselling author, David Nour is internationally recognized as the leading expert on applications of strategic relationships in profitable growth, sustained innovation, and lasting change. The author of eleven books, including bestsellers Relationship Economics® (Wiley) – forthcoming in its 3rd edition, Co-Create (St. Martin’s Press), and Curve Benders (Wiley, 2021), Nour serves as a trusted advisor to global clients and coaches corporate leaders. He is an adjunct professor at the Goizueta Business School at Emory University and was named to the Global Gurus Top 30 Leadership Professionals and the Thinkers 50 Radar Class of 2021 lists. A Forbes Leadership contributor on the Future of Work and an Inc. contributor on Relationship Economics, Nour’s unique insights have been featured in various prominent publications, including The Harvard Business Review, The Wall Street Journal, The New York Times, Fast Company, Huffington Post Business, Entrepreneur, and Knowledge@Wharton. He’s also the host of the popular Curve Benders podcast.

Born in Iran, Nour immigrated to the U.S. as a teenager with $100, limited family ties, and no fluency in English. He graduated from Georgia State University with a bachelor’s degree in business management and went on to earn an Executive MBA from the Goizueta Business School at Emory University. He resides in Atlanta, GA, with his family. 


SEO Tips for Field Service Management Companies with Rob Freedman (Ep. 4)

When you hear the acronym SEO What is the first thing you think about? 

If you didn’t come up with search engine optimization, you’re not alone. In fact, a lot of field service management companies don’t really know what’s SEO and how it could benefit their business. 

This week, Rob Freedman, the head of growth at Zuper, sheds light on all things SEO. Rob provides best practices for field service management companies to implement SEO for their firm’s growth.

Rob discusses: 

  • The definition of search engine optimization (SEO) 
  • Why content is still king
  • The value of utilizing key phrases
  • The importance of quality over quantity when it comes to content
  • How using videos instead of  blogs is beneficial for SEO
  • And more!


Connect with Rob Freedman: 

About Our Guest: 

Rob Freedman serves as the head of growth at Zuper. Rob is a marketing and revenue operations executive with nearly 20 years of experience. He loves growing brands, developing all-star teams, and helping people achieve their professional and personal goals. Rob is a frequent contributor to articles on digital marketing trends, team leadership, and branding. As if all that weren’t enough, he also has two daughters to keep him busy.

He spends his free time listening to music (he’s got eclectic tastes), traveling (he’s been everywhere from San Francisco to Kampala), reading books about the latest innovations in business, or drinking coffee (black).